ART DIRECTION, DESIGN, IDEATION
Planoly Instagram Content
Social content for Planoly’s 190k+ Instagram followers created with the goal of driving engagement, establishing Planoly’s position as social marketing thought leaders, and strengthening their polished, eclectic, and youthful brand voice.
Copy typically provided by Social Media Team
Instagram Design
Planoly uses social media to educate, entertain, and join the conversation on relevant pop-culture topics. I designed the following posts with bold text and eye-catching colors/photography to encourage viewers to stop scrolling and take a look at what what the post has to say!
Motion graphics
In a word where video is queen, animation is become increasingly important for brands. I have spent the past 1.5 years learning After Effects in order to create motion graphics assets that showcase PLANOLY’s product & offerings while standing out on their social channels.
Lettering & Illustration
Hand-lettering and whimsical illustrations are signature elements in the wellness content that PLANOLY puts out on their social channels. Although Planoly rebranded in 2023 and we no longer incorporate hand-lettering and illustration, these highly-sharable designs received consistently high engagement when they were posted. Here are a few of my favorites!
